There are many different types of people in your developer community. Some will be more passive observers, benefiting from the content produced from the sidelines, while others will be more active contributors.
The more community members you can encourage to participate actively and potentially even become outspoken advocates or code contributors, the better for your growth. To facilitate this, personalized outreaches and spending time building a stronger relationship with your community members will be essential.
Moreover, for DevTools and open-source companies, who can be a good fit for advocate or contributor is highly dependent on technical skills and interest in your niche. With crowd.dev, you can make use of your unified member directory to spot relevant members to spend more of your time and resources. Using our views, filters, and data enrichment feature (built specifically for developers), you can narrow down your overall community members to the most fitting candidates.
How to use crowd.dev to spot developer advocates & open-source contributors
Check out this short demo (steps included below) on how you can use crowd.dev to spot potential advocates or open-source contributors:
Go to the Members page (if you haven’t already, you need to integrate your community data sources before this step).
Go to the “Most engaged” view to see community members that, compared to the rest of your community, are already the most active and interested in your product with an engagement level of 7 to 10.
Filter down further for members with high reach, for example, a large Twitter following by using our “Reach” filter and defining a number (e.g., >500).
Depending on how long your remaining list is, you can either select all or some of the results and use our data enrichment feature and crowd.dev will populate all the developer profiles that have either an email or GitHub profile associated with them with 25+ attributes (e.g., open-source contributions, work experience, skills, and programming languages, you can find out more about data enrichment here).
Look into the profiles of the remaining community members and see, based on their past activity with you, their open-source contributions, and all the other data, if they would be a good fit. If they are, we recommend tagging them as “Potential Advocate” or “Potential OS Contributor” so you can coordinate across your team and later easily filter for these members.
Start by crafting your first targeted reach out to them and begin nurturing your relationship, this way you can start to approach the topic of advocacy or contribution in the following conversations.
Start building stronger relationships with your developer community
Spending your time building strong relationships with key members of your developer community is one of the best ways to cultivate overall engagement, advocacy, and open-source contributions. The process of building relationships takes time and effort, but finding the right profiles and potential fits can be done in a matter of minutes with crowd.dev.
Try out crowd.dev for free, integrate your community platforms, and start segmenting your community today.